If you are a business with a physical address there is no doubt you need to rank high on local search results. This becomes even a more important element when you are freshly entering the industry. Building citations is an important algorithm signal which can help your business dominate your local industry.
What are the benefits of building Local citations?
Well organized set of citations with clean and organized NAP consistency would bring your website high rankings on local search results. Citations become even more vital when business move from one address to other or change phone numbers. NAP( Name, Address, Phone) inconsistency could damage your search engine presence. While building citations we always:
Enterprise level agencies, hundreds of businesses from different niches are using our local citation building service every month to get their brand and website authority up on local search results so they can get more leads and customers. Sign Up to gain instant access to our easy to use dashboard now!
Local Citation building is one of the most important aspect of your local search engine marketing strategy. It is a key algorithm signal for Local SEO and they have to be consistent across the web. In other words you can get benefit from it only if your listings have the NAP ( Name, address, phone) consistency. This why we conduct a white label local citation audit at the beginning of each project. This allows us identify current inconsistencies and proceed accordingly.
Keep in mind that algorithm has different signals.
Have strong influence in your rankings. Consider search engines as your prospective clients. If your clients have the wrong address this would lead them to a wrong location and they would never come back to you right? Same with the search engines. If your data is inaccurate , inconsistent and not up to date, google wont rank your website high on local search engine result pages. Basic and simple!